SSMService Standard Manual
Service Standards

Guest Services

Concept Description

What customers can expect

Guest Services is where we meet the customer with a welcoming smile and provide information and assistance. The primary objective is to answer questions, provide guidance and service for our customers throughout their journey.

The concept is the focal point of engagement between the customer and OSS.

Our service style

By being welcoming, caring and reliable we aim to take care of any questions or issues the customer might have.

We promote the full range of products and services we have on our vessels.

Through announcements we provide vital information to the customer in a professional, clear and calm way.

1.1 Preparation of Guest Services – Professional and welcoming

  • Stand back and check the area through the eyes of the customer – “think 5* hotel reception”.
  • Crew deployed in relevant meet and greet positions.
  • Check passenger loading times with deck department.

Note

  • Report any defects to management

1.1.1 Ensure the Location is Clean

  • Location is immaculate and ready for service – attention to detail.
  • Floors in front of and behind counter vacuumed and mopped, including edges.
  • Chrome and glass clean.

Note

  • Only use agreed cleaning resources to complete tasks in your location

References

  • Refer to Outlet Cleaning Schedules for routines

1.1.2 Set the Correct Environment/Ambience

  • Ensure all lights are working.
  • Check temperature in area.
  • Ensure background music at correct level.
  • Check digital screens are on – correct content and offers.
  • Doors into back offices should be closed.

Note

  • Content of digital screens controlled by Sweden – if errors recognised inform OSSM to email and get it rectified

1.1.3 Check Tills

  • Ensure till is operating with adequate stocks of till rolls and change.

1.1.4 Reception Area Set Up

  • Must be clutter free and ready for service.
  • Put away all unnecessary items, like cleaning items, operational materials and internal documents out of customer sight.
  • Ensure counters behind service area tidy.

1.1.5 Printed Materials

  • All materials are stocked, available, clean and in good condition.
  • No “homemade” materials are acceptable.

1.2 Delay Handling

  • Always keep customers and crew updated as required .
  • Contact with Ship Management should be made to confirm details of delay and an action plan.
  • Regular communications must be made for any delay situations.
  • Liaise with port management to establish what delay compensation vouchers have been issued and prepare accordingly.

References

  • Refer to Delay Handling Guidelines

1.3 Cabins

  • Be prepared to provide freight customers with cabin key cards and be receptive to requests for sharing with friends or colleagues.
  • Confirm with housekeeping/supervisor all cabins are ready for customers and remove any cabins from system if not for use.

1.4 Kennels

  • Be prepared for all booked kennels and have the necessary codes required to provide customer access.
  • Be aware of location and assist with clear directions to kennels.

1.5 Additional Services - Cinema, Conference Rooms, Stena Plus, Hygge

  • Be aware of the booked levels for all additional services in order to upsell where possible.
  • Know the correct door codes for all additional services that require them and have the required cards to provide to customers.
  • Be familiar with name of film for the relevant crossing and certification.

References

  • Refer to SLOOP system for pre booked information

1.6 Passenger with Assistance Needs

  • Be prepared for those customers who have requested assistance and ensure communication with relevant departments.
  • Identify crew members who may be required for assistance.

References

  • Refer to Assistance Guide

1.7 Personal Presentation and Preparation

1.7.1 Uniform Standards

  • Ensure you are complying with Stena Line’s Personal Presentation guidelines. Remember, your uniform is a mark of professionalism and attitude – so wear it with pride.
  • Conduct yourself in a friendly and professional manner at all times, remembering you are always ON STAGE when in view of the customer in your uniform.

1.7.2 Product Knowledge

  • Ensure we are knowledgeable in regards to the products we offer across the vessel.
  • Extra, Cabins, Hygge, WiFi, Car Parking as well as relevant onward travel information e.g. hotels, transport etc.

References

  • Refer to Company Literature and Website for information

1.7.3 Standards of Service Behaviour

  • Guest Services is the focal point for advice and guidance – remember you are the ambassador for Stena Line.
  • Being professional, approachable and ‘happy to help’ is vital.